Friday, October 5, 2007

The biggest reason (out of many) why I hate the slug.

Totally unoriginal and offensively similar when compared to the iconic logo of the Buffalo Bills.



I would have to question Frank Cravotta's (Sabres Director of Creative Services)comment that "starting from scratch" was a sound idea as he was working closest with RBK during the design process. Amputating and then bleaching the Bills logo isn't what I would call starting from scratch.



Even worse when adding the mockery factor.

It's beating a dead horse obvious that better options were on the table to update the logo besides the slug. Our realistic shot are as fans with a collective voice is to demand that management return to the vintage logo as a primary uniform and logo for the team. Demote the slug to the mailroom and make it a third jersey.

From a sales and business standpoint I think they would be FOOLS to not to do so. Let the fans suffer with just the slug this year, and drop the vintage FULL TIME back on the team and enjoy the revenue.

IT WOULD BE AN ABSOLUTELY ABSENT MINDED DISPLAY OF INDIFFERENCE TO THE FANS IF THEY BROUGHT BACK THE VINTAGE FOR ONLY 15 GAMES AGAIN FOR THE 2008-2009 SEASON!

Let these people know how you feel. Write the team or better yet their emails would most likely be in the email format of FirstName.LastName@sabres.com

EXECUTIVE MANAGEMENT
Owner B. Thomas Golisano
Managing Partner Larry Quinn
Chief Operating Officer Daniel DiPofi

MARKETING
Director of Marketing Rob Kopacz
Director of Game Presentation Martin McCreary
Database Marketing Manager Tom Matheny
Promotions Manager Rich Wall
Website Manager Brian Wheeler
Promotions Coordinator Jacqueline Tollar
Director of Creative Services Frank Cravotta
Graphic Artist Vicki Sitek

MERCHANDISE
Director of Merchandise Mike Kaminska
Merchandise Manager - Inventory Control Glenn Barker
Merchandise Manager - Event Sales Jeff Smith

3 comments:

Drew Celestino said...

Big ol' +1 there Charlie.

The only sad thing is people line up to buy sub-par goods, thus perpetuating the slug's longevity.

The team is hot, so line up and buy, buy, buy!!! Who cares if we're an international laughing stock with an unoriginal rip-off logo?

I'm really glad I bought my vintage jerseys when I did. And I'll be getting more from Ice Jerseys when they get them.

Vote with your wallet folks.

Charlie said...

Yeah...I really want a vintage too. I may cross lines and get one. Icejerseys are very good.

If you're gonna buy, don't do it from the NHL shop.

Drew Celestino said...

Of course not. They don't offer vintage jerseys anyway. How convenient, right?